With our technology and logistics infrastructure, we drive economic empowerment for the small retailers and large producers that are part of the Maad community.
From our one-stop-shop app, place orders from more than 1,000 available SKUs and get delivered in less than 24 hours
Live product performance
Analyze performance against competition
SaaS to manage sales and marketing
Advertise products to retailers
Bringing together an ambitious team with the shared goal of revolutionizing traditional retail and empowering small businesses in Francophone Africa.
Backed by reputable investors.
Testimonial from "Mère Awa Fall", store manager in Dakar
In 1 year, she went from 100,000CFA to 6,000,000CFA and was able to buy her flight ticket to Mecca !
Maad is a team entirely dedicated to the success of your operations! Founded by 3 highly trained engineers, our organization is experienced in data collection, field team management and decision-making at the highest level.
Jessica Long
Ops & Data
Jessica Long was the 15th employee at Airbnb. She has been living in Senegal for over 7 years and has designed digital distribution systems nationwide. She holds a degree in computer science from Stanford University.
Karimou Ba
Co-founder
Karimou Ba has over 7 years of experience in product management at Amadeus in France, along with 5 years of entrepreneurship in Senegal. He holds a Master's degree from École Centrale de Paris.
Sidy Niang
Sales & growth
Sidy Niang has over 4 years of experience in private equity and infrastructure investments with the World Bank. He also co-founded a food delivery startup that delivers over 10,000 meals per month. He holds a Master's degree from Ecole Centrale de Paris.
Maimouna Dagois
Purchases & partnership
Maimouna Dagois launched the grocery category of Jumia (1st African Unicorn) in Senegal. She has over 10 years of experience in entrepreneurship and B2B sales, holding an MBA from St. John University and a Master's degree from ISEG in France.
Feel free to contact us with any questions, comments or requests for information. Our team is here to help you and meet your needs
Ouakam Cité Batrain
Contact
E-mail: hello@maad.io
Availabilities
24 heures / 24
English 
French